The Physiological Society

Bringing the story of physiology to new audiences

The Challenge

  • The Physiological Society had a bounce problem - visitors would come to its website seeking information about physiology and leave within seconds, put off by dense blocks of text-only descriptions.

  • The Society wanted to find a way to explain physiology and how it affects our daily lives in an engaging way that would appeal to people of different ages.

 
 

How we helped

  • We created a series of fun, bright, animated videos that bring physiology to life in memorable ways.

  • Since the series launched it has clocked up 900,000+ views on YouTube and come in top of Google search rankings for the question ‘What is physiology?’

  • Our animation helping pupils understand the science of exam stress has been viewed 400,000 times alone.

 

 More of our work

Dell Medical School, University of Texas at Austin: Factor Health animation

Dell Medical School, University of Texas at Austin: Factor Health animation

DREAMS START, University College London

St George’s University of London